# Consumer Genius

> Where ambitious brands scale smarter. Consumer Genius is a global customer acquisition infrastructure partner, delivering high-intent leads, calls, and customers to enterprise B2C and B2B brands across 11 markets.

Consumer Genius operates a network of comparison and review properties (including BestCompaniesFor.com and Comparison Genius) paired with proprietary lead intelligence, IQ Insights, and pay-on-performance commercial models. We work with enterprise brands in insurance, home improvement, financial services, healthcare, energy, security, and B2B services to build predictable, audited acquisition channels.

## Pages

- [Home](/): Acquisition infrastructure overview and core value proposition.
- [About](/about): Company story, footprint across 11 markets, and operating principles.
- [Book a Strategy Call](/book): Schedule a discovery call with the Consumer Genius team.
- [Contact](/contact): General inquiries, partnerships, press, and support routing.
- [Knowledge Hub](/knowledge-hub): Resources, tools, reports, and editorial on customer acquisition.
- [B2C Market](/b2c): Consumer acquisition solutions for enterprise B2C brands.
- [B2B Market](/b2b): Lead generation and acquisition for B2B verticals.
- [Sectors](/sectors): Industries we serve and category-level expertise.
- [Brands](/brands): Owned and operated comparison and review properties.
- [Careers](/careers): Open roles, values, and what it is like to work at Consumer Genius.
- [Awards](/awards): Industry recognition and press coverage.
- [2026 Executive Report](/report): Annual report on the state of customer acquisition.

## Tools

- [Lead Quality Scorecard](/tools/lead-quality-scorecard): Interactive quiz benchmarking your current lead quality.
- [ROI Calculator](/tools/roi-calculator): Multi-currency calculator for acquisition ROI modeling.

## Case Studies

- [Amplifon](/amplifon): Hearing healthcare customer acquisition case study.
- [Sonova](/sonova): Hearing aid brand acquisition partnership.
- [Sector Alarm](/sector-alarm): Home security customer acquisition results.
- [Verisure](/verisure): Connected home security acquisition program.

## Editorial

- [AI Revolution in Lead Generation 2026](/blog/ai-revolution-lead-generation-2026): How AI is reshaping intent capture.
- [Why Your Lead Quality Sucks](/blog/why-your-lead-quality-sucks): Diagnostic on common lead quality failure modes.
- [Calling Leads Late Is Expensive](/blog/calling-leads-late-is-expensive): Speed-to-lead economics.
- [The CPL Trap](/blog/the-cpl-trap): Why cost-per-lead is the wrong metric.

## Verticals

- [Solar](/vertical/solar)
- [Boilers](/vertical/boilers)
- [Windows](/vertical/windows)
- [Doors](/vertical/doors)
- [Conservatories](/vertical/conservatories)
- [Home Security](/vertical/home-security)
- [Heat Pumps](/vertical/heat-pumps)
- [HVAC](/vertical/hvac)
- [Private Medical Insurance](/vertical/pmi)
- [Life Insurance](/vertical/life-insurance)
- [Pet Insurance](/vertical/pet-insurance)
- [Auto Insurance](/vertical/auto-insurance)
- [Home Insurance](/vertical/home-insurance)
- [Travel Insurance](/vertical/travel-insurance)
- [Hearing Aids](/vertical/hearing-aids)
- [Invisalign](/vertical/invisalign)
- [Mortgages](/vertical/mortgages)
- [Equity Release](/vertical/equity-release)
- [Personal Loans](/vertical/personal-loans)
- [Auto Loans](/vertical/auto-loans)
- [Credit Cards](/vertical/credit-cards)
- [Business Loans](/vertical/business-loans)
- [HR Services](/vertical/hr-services)
- [Payroll Services](/vertical/payroll-services)

## Optional

- [Privacy Policy](/privacy): Data handling and privacy practices.
- [Terms of Use](/terms): Site terms.
- [Disclaimer](/disclaimer): Editorial and partnership disclaimers.
- [Cookie Policy](/cookie-policy): Cookie usage details.
- [Subject Rights Requests](/subject-rights-requests): GDPR/CCPA data subject request portal.